Precise timing and careful planning are essential for safely delivering meat

According to a 2020 study, over half (54%) of consumers who had never ordered food products online identified food temperature and safety as the primary concern preventing them from placing an initial order. Additionally, among consumers who had ordered food products for delivery in the past, 27% reported experiencing unsafe food temperatures in a previous delivery.¹‍

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EasyRoutes’ robust route optimization engine ensures that delivery drivers navigate the most direct path to complete on-time deliveries, keeping meat as fresh and safe as possible. Meat merchants also have the flexibility to send real-time delivery notifications via both email and SMS, allowing customers to act quickly upon delivery to maintain optimal temperatures. EasyRoutes’ additional route planning options—such as time spent per stop and avoiding U-turns and toll roads—further enhance operational efficiency, reduce fuel consumption, and provide added predictability for consumers eagerly awaiting their order.

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Convenience is the #1 draw for consumers to switch from in-store shopping

When it comes to convenience, delivery leads the way: 45% of consumers who regularly shop for groceries online cited convenience as the main reason for choosing delivery over visiting a local supermarket in person.² With projections indicating that deliveries will account for nearly 60% of online grocery sales by 2026, it's clear that convenience is paramount, and the shift towards grocery and meat delivery over click-and-collect is well underway.³

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EasyRoutes optimizes delivery routes to align with date and time preferences indicated by shoppers at checkout, ensuring meat orders arrive precisely when consumers are ready to receive them. As meat products arrive at their destination, drivers can effortlessly document proof of delivery—including eSignatures, photos, notes, and exact GPS delivery locations—using the intuitive EasyRoutes Delivery Driver app, offering additional peace of mind for both merchants and consumers.

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A growing share of consumers seek sustainable products, packaging & delivery

In a 2023 survey on consumer behavior, 48% of shoppers indicated that their interest in sustainable shopping has increased, with 74% of those polled having shopped at a retailer promoting sustainable practices within the past six months.⁴ For meat delivery merchants, aligning with sustainable trends opens substantial opportunities to appeal to this growing market trend. From sourcing eco-friendly packaging to incorporating green delivery methods, meat delivery businesses have several ways to attract environmentally conscious customers—and EasyRoutes is a powerful ally in this sustainability journey.

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EasyRoutes’ advanced route optimization engine plans the most efficient delivery routes in just a few clicks, minimizing time on the road while ensuring that meat arrives at peak freshness. By activating additional route planning options like minimizing stop time or avoiding toll roads, merchants can boost both operational efficiency and fuel savings as meat cuts make their way to customers. In fact, delivery drivers using the EasyRoutes app may even reduce or eliminate fuel use entirely by opting for bicycles, scooters, electric vehicles, or eBikes, further reducing the environmental impact of each delivery.

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Deliver Fresh Meat Quickly and Safely!

Your meat deserves to arrive as fresh as it was when it left your store, and with EasyRoutes, you’re delivering more than just meat—you’re providing a reliable, professional experience for every customer. We understand the unique demands of meat delivery, from preserving peak freshness to navigating optimized routes. EasyRoutes empowers meat merchants to streamline each step of the delivery process, keeping deliveries efficient, sustainable, and worry-free. Join the meat businesses transforming their delivery operations with EasyRoutes, and embark on a smoother, cost-effective, and freshness-guaranteed journey. 🥩🚛✨